Whilst looking through music videos that sound like ours and that have the same type of storyline to it we found that most of the indie rock music videos have some kind of filter to them. An example of this is in The Fratellis song Henrietta. There is a constant black and white filter in the music video which we discussed could be a possible thing to add to our music video to use it as a way of conveying that what the audience are seeing is a memory and then remove the filter when it goes back to the current time.
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Another example of the use of filters to represent a memory is in Foster The People's song Pumped Ip Kicks. The vintage type filter is used to create the idea of an old film taken with a handheld device i.e a phone camera as it is poor quality. This is used to start off a memory in which the lyrics can go on to explain. This is yet another idea that we can use in our music video to help convey a memory that has happened in which the whole idea of the song is about, for example, if we add a small clip of something thats happened in the lead singers life i.e his girlfriend leaves him, then we can add a clip of her leaving and then for him to go on and sing about how he's lonely and on his own.
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